Pay for clients. Not features.
Every plan ships the full platform — the only thing that scales with price is roster size. 0% commission on your existing clients. We only earn when we earn you new ones.
Coach up to 5 clients with the full platform. Decide if Repstra earns its keep.
Start free — no card- 5 active clients
- 25 Coaching Brain docs
- Full feature set
- Marketplace listing optional
- Community support
When your roster outgrows the free tier. The plan most coaches stay on.
Try Pro free for 14 days- Up to 100 clients
- 250 Coaching Brain docs
- SOVARA Intelligence risk flags
- Priority marketplace placement
- Email support · under 24h
Unlimited everything, for solo coaches running a full roster.
Talk to us- Unlimited clients
- Unlimited Coaching Brain docs
- Dedicated success manager
- Custom branding
- Priority support
Try Pro free for 14 days.
The full Pro tier: 100 clients, churn alerts, marketplace placement. No card. Add one before day 14 to keep going.
Hi — I'm Damian. I built Repstra because too many good coaches spend their evenings on admin instead of coaching. The platform runs the check-ins, the programming drafts and the follow-ups, so the hours you sell are hours you actually coach.
Two promises while we're small enough for me to make them personally: if you're switching from Trainerize, Everfit or TrueCoach, send us your export and we'll migrate your clients, programs and documents for you — free. And if Repstra isn't for you, cancel any time. No forms, no phone call, no hard feelings.
Running a gym or a studio?
One flat price per site: A$129/mo with unlimited staff logins, unlimited members on the roster and 20 coached clients included — then A$39/mo per additional 25 coached clients — capped at A$399/mo for unlimited coached clients. It sits on top of the bookings, turnstiles and POS you already run. See how it works for studios or gyms.
- Unlimited staff logins & real roles
- Unlimited members on the roster
- Retention, engagement & churn analytics
- Kiosk QR check-in on any tablet
- Owner dashboard + studio analytics
- SOVARA studio briefing every morning
Same features. Different roster sizes.
No tools are locked behind a tier. The only thing that scales is how many clients you coach.
| Feature | Starter | Pro | Elite |
|---|---|---|---|
| Active clients | 5 | 100 | Unlimited |
| Coaching Brain documents | 25 | 250 | Unlimited |
| SOVARA Intelligence risk flags | |||
| SOVARA drafts (replies in your voice) | |||
| Workout & macro builder | |||
| Marketplace listing | Optional | Priority placement | Priority placement |
| Multi-coach team seats (separate Studio tier) | — | — | — |
| Custom branding | — | — | |
| Coach success manager | — | — |
All-in vs all-in. In AUD.
Base plans look cheap until you add what they charge extra for — nutrition, AI, per-client caps. Repstra's price is the whole platform. Drag the slider to your roster size and compare like for like.
The gap between Repstra Pro all-in and the average all-in cost of Trainerize and TrueCoach at 30 clients, over 12 months.
- Nutrition coaching & meal tools — included
- SOVARA AI suite (drafts, briefings, risk flags) — included
- Scheduling, referrals & payments — included
- Marketplace listing — new-client lead gen — included
Repstra prices are AUD, everything included: $0 to 5 clients, $29–169 Pro to 100, $219–329 Elite. Competitor figures were taken from trainerize.com/pricing and truecoach.co/pricing on 19 July 2026 (published USD, monthly billing) and converted to AUD at the latest daily rate ($1.00 per A$1). Trainerize: Grow US$10 to Pro US$25–250 by client seats, plus the add-ons they price separately for what Repstra includes — Advanced Nutrition Coaching US$20–45/mo, Business add-on US$25/mo, Stripe Integrated Payments US$10/mo (their Video Coaching add-on and one-time branded-app fee are excluded). TrueCoach: US$29.98–164.98/mo to 50 clients; beyond 50 they publish no price, so we chart their 50-client plan. Payment processing surcharges sit on top of all figures, including ours. Neither platform offers a marketplace that sends you new clients at any price. Competitor pricing changes; check their sites for current figures.
How Repstra pays for itself.
The marketplace isn't a fee — it's a revenue stream. One introduced client can cover your whole subscription.
List free on the marketplace
Your public profile on /find-a-coach is included on every plan — even Starter. Opt in when you're ready; it's never required.
We only earn when we earn you
0% commission on your existing clients, always. On clients the marketplace introduces: 15% of their first payment, then 5% recurring. That's the whole model.
One client can cover the plan
You set your own rates. Say you charge $150/mo — one marketplace client leaves you ~$142/mo after the 5%. That alone covers most Pro rungs; a second covers the top of the ladder.
Illustrative only — you set your own coaching rates. Commission applies solely to marketplace-introduced clients.
Do you take a cut of my client revenue?+
0% commission on your existing clients. We only earn when we earn you new ones. You charge what you charge and keep all of it — the only time we take a cut is on clients the marketplace introduces to you: 15% of their first payment, then 5% recurring.
What counts as an active client?+
Anyone you're currently coaching: checking in, sending workouts, or messaging through Repstra. Archived clients don't count.
Can I import my existing clients?+
Yes. CSV import or one-click migration from TrueCoach, Trainerize, and Everfit. We handle the messy bits.
Is my data and methodology safe?+
Your documents train your SOVARA only. Never shared across coaches, never used to train a foundation model. SOC 2 in progress.
Do I need to use the marketplace?+
No. It's opt-in. You can run Repstra purely as a back-office tool for clients you already have.
What happens when my trial ends?+
Nothing breaks. You drop to the free Starter tier with up to 5 clients. Add a card any time to stay on Pro.
Can I cancel anytime?+
Yes. Monthly billing, cancel any time, export your data on the way out.
Still deciding?
Book 20 minutes. We will walk the platform, look at your roster, and tell you straight whether Repstra fits.